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What do I use

Psychology and behavioural science

Scale development, experiments, questionnaire studies, intervention trials.

The usual order: Build the instrument - check it holds together - check it works the same in every group - then compare or model.

Your question, and what answers it

Cronbach's alpha with its interval and the item-total correlations, which is where a missed reverse-coding shows up.

In ZStat: open your study, go to Analysis, and choose reliability.

What goes wrong in psychology and behavioural science

  • Reporting alpha as evidence of unidimensionality. It rises with the number of items and a twenty-item scale measuring two things easily exceeds .90.
  • Comparing group means on a scale that has not passed scalar invariance.
  • A median split on a continuous variable, which costs about a third of your sample.
ZStat runs these checks whether or not you ask, and stops the analysis when one of them would make the result misleading. You do not have to remember this list.

Other fields

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